How to find a job using social media
Posted in uncategorized
Thursday, September 19th, 2019
The different social media sites each have their own possibilities when it comes to finding a job.
While the obvious social network for job seekers is LinkedIn with its CV-style profiles and networking opportunities, others like Facebook and Twitter have their own potential too.
Here are some ways to find a job using social media, whatever sites you are most active on.
The business social network has a clearly defined niche, so if you’re looking for a job using social media, LinkedIn is worth some attention.
First and foremost, make sure your profile is up to date, with recent career history, achievements and qualifications listed.
It’s worth keeping your LinkedIn profile active and updated – not only might you get headhunted for a lucrative role, but it’s a handy reference for facts and figures you want to remember to include on your CV too.
Facebook is ‘the’ social network and has always had more of a local community, friends and family feel to it.
That doesn’t mean it’s no good for jobhunting though – look out for relevant groups you can join, such as groups based on the area where you live, or the industry you work in.
Respect the rules of the groups you join, for example if they specifically don’t allow advertising or asking for work.
Other than that there’s nothing wrong with writing a post asking if anyone in your area is hiring, or even reaching out to high-profile individuals via their business page or group.
Twitter is surprisingly powerful when it comes to finding work. Many job boards tweet out their latest vacancies – you can use Advanced Search to restrict the results to your geographical location.
You can also find freelance and contracting opportunities just by spotting tweets from individuals in need of a particular service.
Try to build a network of like-minded individuals within your profession, or major employers in your industry, and you can increase your likelihood of seeing job opportunities on your timeline.
Finally if you want to keep a close eye on new employment opportunities on Twitter over time, consider using a tool like TweetDeck, which can keep specific searches open at all times in a separate column.
Instagram and YouTube
Depending on your chosen profession, it might be worth putting the ‘media’ in ‘social media’ by building a profile on a multimedia-based social network like Instagram or YouTube.
You can show off your artistic side, post video CVs and showreels, and curate a different audience than you have on your text-based social networking profiles.
These are by no means the only websites that allow you to do this – there are plenty of photography hosting sites too, for example – so find one that allows you to show off your work at its best.
Last of all, no matter which social network (or networks) you decide to use, make sure you post relevant content and comments, especially when looking for employment.
Think about the kind of words and phrases a potential employer might be searching for – this can help you to show up if they run a search for possible candidates.
It may also increase your chances of making the cut if they use an applicant tracking system to weed out the less relevant candidates’ CVs from the pile.
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